...d Five Guys didn’t just respond to customer demand; they also shaped it. As Darren Tristano, an analyst at Technomic, put it, “Consumers didn’t really know what they wanted until they could get it.” The archetype of this model is Starbucks. In 1990, the idea of spending two dollars for a cup of coffee seemed absurd to most Americans. But Starbucks changed people’s idea of what coffee tasted like and how much enjoyment could be got from it. The number of gourmet-coffee drinkers nearly quintupled between 1993 and 1999, and many of ...
The Shake Shack Economy - The New Yorker
9 years
...oped a serious interest in food and became more discriminating in their tastes—a development often called “the American food revolution.” Wine consumption jumped fifty per cent between 1991 and 2005. After the U.S.D.A. started certifying food as organic, in 1990, sales of organic food rose steadily, and stores like Whole Foods expanded across the country.
The Shake Shack Economy - The New Yorker
9 years
... away from home.” In the same period, affluent consumers developed a serious interest in food and became more discriminating in their tastes—a development often called “the American food revolution.” Wine consumption jumped fifty per cent between 1991 and 2005. After the U.S.D.A. started certifying food as organic, in 1990, sales of organic food rose steadily, and stores like Whole Foods expanded across the country.
The Shake Shack Economy - The New Yorker
9 years
In 2004, when Danny Meyer opened a burger stand named Shake Shack in Madison Square Park, it didn’t look like the foundation of a global empire. There was just one location, and Meyer was known for high-end venues like Gramercy Tavern. But the lines became legendary, and in 2008 other outlets started appearing—first in New York, then in the r...
The Shake Shack Economy - The New Yorker
9 years
The brothers, who received $65 million in Facebook shares and cash in 2008 after jousting with its founder, Mark Zuckerberg, have hired engineers from top hedge funds, enlisted a bank and engaged regulators with the aim of opening their exchange — named Gemini, Latin for twins — in the coming months. The exchange, which the twins have financed themselves, is a risky bet, given that the virtual currency industry has been a target of hackers and has faced existential questions about its legitimacy. ...
Winklevoss Twins Aim to Take Bitcoin Mainstream - NYTimes.com
Winklevoss Twins Aim to Take Bitcoin Mainstream - NYTimes.com
9 years
criticized for its slow execution, pledged a slew of features that would make the service easier to use. This is the second feature that Twitter mentioned during the meeting and has since released. In late November, Twitter enabled users to share tweets through direct messages, allowing users to more easily chat about public content in the privacy of one-to-one messages.
‘While You Were Away’: Twitter Will Show You What You Missed - WSJ
9 years
On Wednesday, Twitter rolled out a feature that could remedy that problem. When users open the Twitter app, they will see a selection of the best tweets that were sent “while you were away,” as the heading notes. The goal is to give users a quick “recap”—the name of the feature—of what they missed.
‘While You Were Away’: Twitter Will Show You What You Missed - WSJ
9 years
its commitment to fair and truthful advertising seriously. The company has been and remains committed to complying with the law,” Nissan said in a statement. So what should a savvy consumer do? “Forget about anything you’ve read, just read the disclaimer,” said Ms. Patten. Write to Shirley S. Wang at shirley.wang@wsj.com
Warning: The Article You’re About to Read Might Make You Laugh - WSJ
9 years
humor which is in keeping with IKEA values,” wrote Ms. Valade-Pelletier in an email provided by a spokeswoman. “We believe the message is lighthearted and friendly and helps to support retention.” The nonprofit Center for America holds a contest for wacky warning labels each year that “entertains and alarms the nation about the lawsuit-happy culture and the lengths to which companies must go to avoid lawsuits.” In July, the grand prize was awarded for a cellphone battery booster label that warned “get rid of children” and second place for a football helmet that advises that no helmet can protect from
Warning: The Article You’re About to Read Might Make You Laugh - WSJ
9 years