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How Diddy is so unique and why his success is more difficult to emulate than Jay-Z’s.
http://players.brightcove.net/4863540648001/HklmClHkx_default/index.html?videoId=5237781132001

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Zack O'Malley Greenburg is senior editor of media & entertainment at Forbes and author of four books. His latest, “A-List Angels,” was published in 2020 by Little, Brown. Previously, he penned “3 Kings”, “Michael Jackson, Inc.” and Jay-Z biography “Empire State of Mind.” Zack’s work has also appeared in the New York Times, Washington Post, Vanity Fair, Vibe, Billboard, Sports Illustrated, McSweeney’s and the Library of Congress; he’s been a source for BBC, NPR, MTV and 60 Minutes, and a speaker at SXSW, CES, TEDx, Princeton and Harvard.

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“One of the year’s best rock books.” -Bloomberg

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