The Idea Factory (Book Cover) Lyrics

How to Format Lyrics:

  • Type out all lyrics, even repeating song parts like the chorus
  • Lyrics should be broken down into individual lines
  • Use section headers above different song parts like [Verse], [Chorus], etc.
  • Use italics (<i>lyric</i>) and bold (<b>lyric</b>) to distinguish between different vocalists in the same song part
  • If you don’t understand a lyric, use [?]

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About

Genius Annotation

Here, designer Tal Goretsky explains how he designed the cover of Jon Gertner’s The Idea Factory: Bell Labs and the Great Age of American Innovation, a story about the origins of modern communications, as seen through the adventures of several men who spent their careers working at Bell Labs.

Jon Gertner is the editor-at-large at Fast Company magazine and previously worked at The New York Times Magazine.

Tal Goretsky is an art director and designer.

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