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About
Enbridge, known for its horrific track record (including the largest tar sand spill in U.S. history that took place in Kalamazoo, Michigan in 2010 (1,100,000 gallons of diluted bitumen; i.e. oil residue), along with a recent 5,880 gallons of crude oil near Griffith, Indiana that took place on August 3, 2013), created this commercial getting its name out for support of a $1 billion pipeline in northern Alberta (Canada), along with a few other Midwestern projects in the United States.
The rhetoric in the commercial with a claim that you care (both the words and the video) does not correlate with they have done before. They need to have clear-cut objectives about how to clean up their messes.
As nothing is being done, more and more lives are becoming negatively affected: people needing to evacuate their homes and/or getting sick, and of course the species whose habitats are near these hazardous sites are dying exponentially.
A response commercial was created. It’s funny, delicious, quite a few annotations on this page:
http://www.youtube.com/watch?v=fleKWixhuf8
Q&A
Find answers to frequently asked questions about the song and explore its deeper meaning